Resilience, Respect, and Rebuilding: How to Support Maui’s Small Businesses

It’s been over two years since the Lāhainā fires, and every visit to Maui reminds me how deeply small businesses shape the island’s spirit. This reflection explores resilience, recovery, and why choosing to support Maui small businesses — from craft fairs to family-run shops — makes such a lasting difference.

What Most Small Business Websites Are Missing in the Age of AI (And a Simple Fix)

Most small business websites act like digital brochures — but AI-powered search has changed the rules. If your site isn’t answering real customer questions in clear, conversational language, you’re missing out on local visibility. Here’s a simple way to make your website work like a helpful digital assistant (and attract the right clients).

Why Your Small Business Needs a Website (and Why Social Media Isn’t Enough)

Relying on social media alone? Learn why your small business needs a website to stay in control, get found on Google, and grow beyond algorithms.

The 5 Most Important Places Your Small Business Should Be Online

Make your small business easier to find online. Learn the top 5 platforms your business should be on — from Google and Yelp to Instagram — and how to set them up for visibility, trust, and growth.